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Ather Energy: Complete Business Model
Ather Energy, founded in 2013 by IIT Madras alumni Tarun Mehta and Swapnil Jain, has grown from a startup into India’s leading EV brand with a ₹23,601 crore market cap. Backed by Hero MotoCorp and Flipkart founders, Ather revolutionized mobility with smart scooters like the 450X and Rizta and its 4,000+ charger Ather Grid. With 17% market share, strong IPO success, and rising revenues, Ather is driving India’s sustainable electric future.
surajit bhowmick
2 days ago8 min read


Lenskart: Complete Business Model Analysis
Lenskart, founded by Peyush Bansal in 2010, has grown into India’s leading tech-enabled eyewear brand with a vertically integrated, omni-channel model across Asia. This detailed analysis covers Lenskart’s founder journey, business strategy, financial growth, funding history, and IPO plans, highlighting its innovation, profitability, and market leadership in the global eyewear industry.
surajit bhowmick
Oct 1211 min read


Groww: Complete Business Model Analysis
Groww, India’s largest retail investment platform, serves 15M+ active users with ₹2.6T in assets, capturing 26% NSE market share. Founded by Flipkart alumni in 2016, Groww offers brokerage, mutual funds, and wealth advisory services. With $7B valuation and strong IPO plans, it leads digital investing through zero-commission mutual funds, stock trading, tier-2/3 expansion, and investor education, making it a top fintech choice for retail investors in India.
surajit bhowmick
Sep 286 min read


VCs Due Diligence Process
Discover how venture capitalists conduct due diligence before investing in startups. From market size analysis (TAM, SAM, SOM) and customer validation to technology review, financial modeling, cap table checks, and regulatory risk assessment, this guide explains the VC due diligence process in detail to help founders prepare for investment.
surajit bhowmick
Sep 275 min read


Initial Meeting & Evaluation in Startup Investment - Part 2
Discover how venture capitalists evaluate startups during the initial meeting and assessment phase. Learn about risk assessment frameworks, mitigation strategies, investment memo preparation, market validation, team evaluation, financial analysis, and exit planning. This guide covers best practices, case studies, and common pitfalls to help founders and investors make informed decisions, ensuring successful startup funding and venture capital investment outcomes.
surajit bhowmick
Sep 215 min read


Initial Meeting & Evaluation in Startup Investment - Part 1
Discover how venture capital firms evaluate startups in the initial meeting & evaluation stage from pitch meetings to partner discussions. Learn what investors look for in founders, market opportunity, business models, and traction, plus key red flags to avoid. A must-read guide for entrepreneurs preparing for VC funding and understanding the startup investment process.
surajit bhowmick
Sep 217 min read


Sourcing Deals: Finding Startups to Invest In
Discover how VCs source startups to invest in, from building a strong deal flow pipeline to leveraging networks, inbound applications, and proactive outreach. Learn about screening frameworks, evaluation criteria, time investment, and success metrics that help venture capitalists identify high-potential startups efficiently.
surajit bhowmick
Sep 204 min read


Venture Capital Fund Fundraising: A Comprehensive Analysis
Learn how venture capital (VC) firms raise funds to fuel startup investments. This comprehensive guide covers the VC fundraising process step by step—from defining a fund thesis and pitching to Limited Partners (LPs) to closing commitments, fund structure, and capital calls. Ideal for founders, investors, and finance professionals exploring the venture capital lifecycle.
surajit bhowmick
Sep 77 min read


Networking Secrets: Power of Networking in the VC world
Venture capital thrives on networks, not cold pitches. Research shows nearly 60% of VC deals come through referrals former colleagues, investors, or portfolio founders. From viral encounters like Yash Gawde meeting Zerodha’s Nikhil Kamath to iconic stories like Airbnb’s rise, this article explores how trust, warm introductions, and informal connections drive fundraising success in the startup world.
surajit bhowmick
Aug 314 min read


India Gig Economy: All you need to know
Discover India’s gig economy: 12 million workers today, surging across delivery, ride-hailing, and home services. Learn growth drivers, income trends, key platforms, policy updates, and projections to 2047. Actionable insights for businesses, policymakers, and investors.
surajit bhowmick
Aug 174 min read
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