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Ather Energy: Complete Business Model
Ather Energy, founded in 2013 by IIT Madras alumni Tarun Mehta and Swapnil Jain, has grown from a startup into India’s leading EV brand with a ₹23,601 crore market cap. Backed by Hero MotoCorp and Flipkart founders, Ather revolutionized mobility with smart scooters like the 450X and Rizta and its 4,000+ charger Ather Grid. With 17% market share, strong IPO success, and rising revenues, Ather is driving India’s sustainable electric future.
surajit bhowmick
2 days ago8 min read
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